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Research Finds Gender “Enthusiasm Gaps” in the Workplace
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New Research Analysis by
Data Demonstrates Need for Companies to Keep Current with Changing Needs of Workforce
An “enthusiasm gap” refers to the difference between those who are active, vocal and passionate supporters of an effort and those who may be supporters but might not be motivated to take action. During election seasons, an “enthusiasm gap” measures those who are more likely to go out and vote for a candidate, compared to those who may be supportive but unlikely to make time to actually vote on Election Day. Tracking the intensity of sentiment is important to predict whether support will translate into actual results.
Commenting on the research,
“This ‘enthusiasm gap’ is an urgent call for companies to reevaluate policies that are critical to developing and maintaining a diverse workforce – key drivers for innovation and global competition,” said
Additionally, this research is particularly instructive as companies embark on the annual review season and begin to consider workplace changes to keep current with the needs of today’s professionals. The data demonstrates that both women and men place high value and importance on workplaces that offer competitive pay, control over one’s work schedule, engaged supervisors who provide constructive and timely feedback, work-from-home opportunities, freedom to disconnect during paid-time-off and the ability to care for sick relatives when needed.
“What is striking about the ‘enthusiasm gap’ is that substantial gaps exist between women and men related to the level of importance each place on policies like maternity/paternity leave, competitive pay and effective feedback from management. However, women are sharing that improved experiences and initiatives in these areas have an intractable impact on attracting and retaining them in the technology, energy, financial services, healthcare and legal fields, where they are currently underrepresented in leadership,” added
Highlighted findings from the Enthusiasm Gap at Work research are as follows:
- Top Workplace Priorities/Policies for Women Professionals: The following initiatives secured the highest support level (“extremely important”) among the women professionals surveyed: competitive pay, flexible work schedules, paid maternity leave, mandatory annual reviews and stigma-free recruiting environments surrounding employment gaps due to family demands.
- 21-Point Enthusiasm Gap in Support for Compensation and Pay Equity Programs: A majority of professional women and men support initiatives aimed at competitive pay, comprehensive healthcare benefits and eliminating gender pay gaps, but an average 21-point enthusiasm gap exists between the genders when asked to rate these programs on a scale of importance.
- 17-Point Enthusiasm Gap in Support for Basic Gender Balance in the Workplace, With Technology Industry Gap the Widest at 26 Points: A majority of professional women and men believe it is important their industry reaches gender balance (equal amounts of men and women) in positions across all career levels during their time in the workforce, but a 17-point enthusiasm gap exists between the genders when asked to rate this issue on a scale of importance. The largest industry enthusiasm gap in this category (26 points) is between women and men in the technology industry. 47% of women in technology report that reaching gender balance in their industry is “absolutely important,” while only 21% of men in technology report the same. For other industries, the enthusiasm gaps between the genders are: 18 points in legal; 16 points in energy; 12 points in healthcare; and 12 points in finance, with women professionals across all industries more in support of this goal.
- 17-Point Enthusiasm Gap in Support for Improved Family Leave Policies: A majority of professional women and men support paid maternity leave, a work environment conducive to caring for a sick family member or relative and offering leave policies above and beyond the industry standard, but an average 17-point enthusiasm gap exists between the genders when asked to rate these programs on a scale of importance.
- 14-Point Enthusiasm Gap in Support for Basic Gender Balance in the Workplace Between Women Professionals in
Technology and Energy Industries : Professional women in all the industries surveyed support reaching gender balance across all career levels in the workplace, but a 14-point enthusiasm gap exists between women professionals in technology and energy when asked to rate these programs on a scale of importance. 47% of women in technology said gender balance was “absolutely important” versus only 33% of women in energy reporting the same.
- 13-Point Enthusiasm Gap in Support for Flexible Work Schedules and Work-Life Balance Initiatives: A majority of professional women and men support flexible work arrangements, mandated vacation days and policies allowing control over how/when required hours are worked, but an average 13-point enthusiasm gap exists between the genders when asked to rate these programs on a scale of importance.
- 12-Point Enthusiasm Gap in Support for Improved Career Advancement Tools: A majority of professional women and men support companies implementing policies related to mandatory review processes, requiring timely and constructive feedback and providing leadership coaching for senior-level women, but an average 12-point enthusiasm gap exists between the genders when asked to rate these programs on a scale of importance.
- 11-Point Enthusiasm Gap in Support for Improved Recruiting and Job Application Processes: A majority of professional women and men support companies facilitating a work environment that has no stigma around employment gaps related to family demands and blind job application reviews, but an average 11-point enthusiasm gap exists between the genders when asked to rate these programs on a scale of importance.
Further analysis from the research shows that some industry and demographic groups demonstrate wide enthusiasm gaps on specific initiatives and priorities to recruit and retain women professionals:
- 23-Point Enthusiasm Gap in Support for Reducing or Eliminating the Gender Pay Gap Across and Within Career Levels: A majority of professional women and men across the industries surveyed support reducing or eliminating the gender pay gap, but a 23-point enthusiasm gap exists between the genders when asked to rate these programs on a scale of importance. For specific industries, the enthusiasm gaps between the genders are: 28 points in finance; 26 points in technology; 22 points in energy; 20 points in healthcare; and 18 points in legal, with women professionals across all industries more in support of this goal.
- 22-Point Enthusiasm Gap in Support for Providing Comprehensive Healthcare Benefits, Including Quality of Coverage for Women’s Health Needs: A majority of professional women and men across the industries surveyed support providing comprehensive healthcare benefits, but a 22-point enthusiasm gap exists between the genders when asked to rate these programs on a scale of importance. For specific industries, the enthusiasm gaps between the genders are: 26 points in finance; 23 points in technology; 21 points in energy; 19 points in healthcare; and 19 points in legal, with women professionals across all industries more in support of this goal.
- 21-Point Enthusiasm Gap in Support for Providing a Minimum of Six-Weeks Paid Maternity Leave: A majority of professional women and men across the industries surveyed support providing a minimum of six-weeks paid maternity leave, but a 21-point enthusiasm gap exists between the genders when asked to rate these programs on a scale of importance. For specific industries, the enthusiasm gaps between the genders are: 26 points in healthcare; 23 points in finance; 20 points in technology; 18 points in energy; and 17 points in legal, with women professionals across all industries more in support of this goal.
- 18-Point Enthusiasm Gap in Support for Offering a Competitive Salary for Each Career Level: A majority of professional women and men across the industries surveyed support offering a competitive salary for each career level, but an average 18-point enthusiasm gap exists between the genders when asked to rate these programs on a scale of importance. For specific industries, the enthusiasm gaps between the genders are: 23 points in technology; 19 points in finance; 19 points in healthcare; 16 points in energy; and 13 points in legal, with women professionals across all industries more in support of this goal.
In addition, the research also shows that gaps exist between companies and their own employees as it relates to policies and programs to recruit and retain women professionals:
- Large Knowledge and Awareness Gaps Exist Between Companies and Their Employees, Regardless of Gender: Nearly half of all professionals surveyed report lacking basic awareness and comprehension of company policies related to compensation bands, bonus and incentive structures, requirements for advancement, internal performance review processes, flexible work schedules and work-life balance.
“It’s clear from the data that there is a substantial knowledge and awareness gap between companies and their employees surrounding basic policies and workplace initiatives. Frequent, engaging and authentic communications with employees at all levels is vital to maximizing talent, retaining valuable personnel and minimizing potential for legal action,” added Ms. Alexander of
To download the full Enthusiasm Gap at Work report and an accompanying infographic, please visit: https://gender.fticommunications.com/.
This report, Enthusiasm Gap at Work, is the second installment of research and data-driven insights developed by
Survey Methodology
In a comprehensive online survey conducted over the summer of 2018,
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Mine The Gap equips leaders and industries with the strategy and tools to create and sustain gender-inclusive work environments. We architect a strategic plan to build a gender-inclusive culture resulting in accelerated company growth, increased revenues and unlock hidden talent through awareness, training and education. Our work is underpinned by two core elements: growing an inclusive corporate culture and showing the bottom-line impact of gender inclusion. We have unparalleled expertise working on gender and women’s leadership in every region of the world in more than 120 countries, in multicultural and multiethnic environments. More information can be found at www.minethegap.co.
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kim.ohalloran@fticonsulting.com